Know How
Established 1999 in Hangzhou (Capital of Zhejiang Province), French Wine Paradox has been focusing for the past decade on the retail business, being today the leader in China, much further than his competitors.
Off Trade
Number one at Carrefour, Auchan, Wal Mart, Tesco, Hualian, Lotus, Tesco, RT Mart, BHG, Jenny Lou’s, Park’N Shop, CityShop… French Wine Paradox has acquired and developed a high level ability with a very diversified portfolio, including international brands from all the most famous wine regions, lot of small “Châteaux” and estated from Bordeaux aera, and their own brand.
Specialized in “Wine fair”, our teams are well trained by professional trainers graduated from renowned universities and know how to increase the turnover in retail stores.
See some examples in the Off Trade section.
On Trade
With such brands as Georges Duboeuf, Lanson, Chamarré, and all the most famous Grands Crus Classés from Bordeaux, working as well with Castel and Distell, we have a well structured portfolio enabling us to offer guests of 5* hotels the best choices of wine.
Working with Novotel, JW Marriott, Ritz Carlton, Swissotel, Four Seasons, Peace Hotel, Sofitel, Equatorial, as well as with restaurants (Maison Boulud, Le Petit Gourmand, The Olive, Le Bouchon, Le Chalet Suisse, Lingo, Café du Métro) we have the knowledge of the consumer and the talent of offering pleasnt wines at the best value.
See some actions in our on-trade section
