French Wine Paradox

On November the 17th, Carrefour Wanguo organized its 2011 autum wine fair’s opening ceremony.

This unique event is one of the most important of the year in the South of China for the wine market. From Thursday to Sunday, wine experts have adviced and trained customers through tastings and offered them exceptional discounts.

FWP, one of Carrefour’s top wine suppliers, used this opportunity to send Gregory PERRET, marketing manager based in Shanghai, in order to hold an important press conference during which he introduced Carrefour’s wine fair, Georges Duboeuf’s Beaujolais Nouveau and the most popular wines from French Wine Paradox to more than 30 Chinese journalists.

In total, the event was covered by 19 of Guangdong’s most famous medias. They all reported french-wine-emissary Gregory PERRET’s presentation:

-    4 very popular Guangdong newspapers: Nanfang Daily, Southern Metropolis Daily, Information Times, Guangzhou Metro Daily.

-    13 prestigious websites:

Tech Food: http://www.tech-food.com/news/2011-11-22/n0655898.htm

9gui: http://9gui.net/hjInfos/2011/1121/0NMDAwMDAwNjQ0Nw.html

Taojiu5: http://www.taojiu5.com/1434.html

TJKX: http://wine.tjkx.com/detail/842686.htm

CNFOL: http://wine.cnfol.com/111123/467,2093,11195756,00.shtml

Wine China: http://www.winechina.com/html/2011/11/20111140508.html

9928: http://www.9928.tv/Info_news/View.aspx?id=17075

Sohu: http://roll.sohu.com/20111118/n326024213.shtml

CENN: http://jiu.cenn.cn/info/nid_51630.html

TopBiz 360: http://www.topbiz360.com/web/html/newscenter/origin/96434.html

Sina: http://life.gd.sina.com.cn/news/20111118/40293.html

GD: http://www.gd.chinanews.com/2011/2011-11-17/2/157256.shtml

Guangzhou TV : http://gztv.com

-    2 TV Channels : TVS, Guangzhou TV